CEOs do not have time to read paragraphs. If your email is longer than 50 words, it gets deleted. This sequence uses extreme brevity to force a top-down referral.
Template Variables
Example: "expanding into the EMEA market"
Example: "increase net margins by 12%"
Tactical Note: Email 1: The Hook. CEOs delegate. Asking "is there someone else on your team" gives them an easy way to forward your email down the chain.
Subject Line
Email Body