Agency & ServicesAdvanced3-step sequence

The Pitch That Books High-Ticket Dev Contracts

CTOs get 100 emails a day from overseas dev shops promising "cheap developers." To win the contract, you must pitch speed, technical architecture, and roadmap execution.

The Template

Template Variables

{{techStack}}The exact framework they use

Example: "React and Node.js"

{{hiringPain}}Why they need you right now

Example: "you are actively trying to hire 3 senior React engineers"

Tactical Note: Email 1: The Capacity Pitch. You identify exactly what they are trying to hire for, point out that hiring takes too long, and offer an immediate solution (a team rolling off a project).

Subject Line

the {{techStack}} roadmap

Email Body

Hi {{firstName}}, I noticed on your careers page that {{hiringPain}}. Most CTOs I speak with tell me that sourcing and onboarding senior talent right now is delaying their Q3 product roadmap by at least 3 months. We run a boutique {{techStack}} development agency. We actually have a pod of 3 senior engineers rolling off a project next week who could seamlessly integrate into your Jira sprints. Are you opposed to me sending over their redacted GitHub profiles so you can review their code quality?

Why it works

It leverages "Elastic Capacity." CTOs don't want to hire an agency permanently; they want "pods" of engineers they can spin up or down to hit deadlines.
The CTA in Email 1 asks them to review GitHub profiles, not to jump on a sales call. Engineers want to look at code, not talk to salespeople.

Personalization tips

You must match the tech stack. If their careers page says they are hiring Python developers, do not pitch them a team of Ruby on Rails developers.

Common mistakes

Leading with "We offer the cheapest offshore developers." Cheap code means technical debt, which terrifies good CTOs.
Emailing the CEO. If a company has more than 20 people, the CEO does not make technical hiring decisions. Email the CTO or VP of Engineering.

Automate this template

Let InvokeIQ fill every {variable} automatically and send the full 3-step sequence on autopilot.

Start for free

#software#development#agency#saas