Real Estate & LocalIntermediate3-step sequence

The Off-Market Wholesaling Sequence

Homeowners delete emails that say "I want to buy your house for cash." To get off-market deals, you must prove you are a hyper-local investor and offer a frictionless, sight-unseen valuation.

The Template

Template Variables

{{propertyStreet}}The specific street of their property

Example: "your property on Elm Street"

{{localProof}}Evidence you buy in their area

Example: "we just closed on a duplex two blocks away"

Tactical Note: Email 1: The Local Hook. You establish instant credibility by mentioning a nearby deal. The CTA is frictionless (they don't have to clean the house for a showing).

Subject Line

the property on {{propertyStreet}}

Email Body

Hi {{firstName}}, I know this is out of the blue, but I am a local investor and {{localProof}}. We are looking to pick up one more property in the neighborhood before the end of the year. I know you likely aren't actively selling {{propertyStreet}}, but would you be opposed to me running some numbers and making you a sight-unseen cash offer just so you have it on file?
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